Canon reveals imaging brilliance behind London Fashion Week through expert interviews

Core Facts

  • Canon Europe, world leader in imaging solutions, will be unveiling a series of exclusive interviews this September to shine a spotlight on the people who make London Fashion Week a celebrated international event
  • Through interviews and behind-the scenes footage with designers, photographers and industry figures, Canon will capture secrets of this glamorous and captivating industry, and provide insights for the next generation of creative fashion professionals
  • As Official Imaging Partner to the British Fashion Council, Canon understands that there’s more to London Fashion Week than the catwalk
  • To bring the whole story to life – from designer vision and set creation to the photographers’ pit and the final iconic images – Canon will be exploring the lives and work of three experts through the eyes of seasoned Fashion blogger Andy Torres from StyleScrapbook.com
  • Each video, available online at www.youtube.com/user/CanonEurope, will share a different ‘insider’ perspective from the event
  • With London Fashion Week approaching its 30 year anniversary next year, Andy Torres will be going back in time with Caroline Rush, CEO of the British Fashion Council, to understand how the event grew from humble beginnings to become the global phenomenon it is today and the role of imaging
  • Andy Torres will be shadowing renowned designer Henry Holland through the creation of his notoriously inventive House of Holland catwalk, culminating in the production of large scale prints using an Océ Arizona printer from Canon
  • Andy Torres will be speaking to Clive Booth, professional photographer and Canon Explorer, about the importance of quality reproduction and watch him transform a series of beautiful images into stunning large format prints using Canon technology
  • London Fashion Week (13-17 September) is the biggest event on the British fashion calendar, with over 5,000 visitors at this year’s event
  • It is followed by Vodafone London Fashion Weekend (19-22 September), London’s largest and most exclusive designer shopping event open to the public biannually

Canon is also a Principal Sponsor of Milan Fashion Week and a Key Sponsor of Paris Fashion Week, and Professional Photo Partner of Mercedes Benz Fashion Week in Russia

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